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AI Insights · Timothy · April 2021

Q1 2021 Performance of Top Sports Games in the UK: Sensor Tower Insights

A look at the performance of the top five sports games on the unified platform in the United Kingdom during the first quarter of 2021, showcasing download and user engagement trends.

Q1 2021 Performance of Top Sports Games in the UK: Sensor Tower Insights

In the first quarter of 2021, the sports gaming category on the unified platform in the United Kingdom saw interesting trends in user engagement and downloads. Sensor Tower data provides a closer look at how these top sports games performed during this period.

8 Ball Pool™ by Miniclip.com showed a consistent revenue trend, starting the quarter with approximately $210K and closing with around $173K. Downloads for the game followed a gentle decline from 58K to 31K, while weekly active users (WAUs) saw a slight uptick from 798K to 807K in the final weeks of March.

Madfut's MAD FUT 21 Draft & Pack Opener demonstrated stable engagement with no revenue reported. Downloads peaked at 32K in late January and settled at around 23K by the end of March. WAUs saw a gradual increase, starting from 145K and reaching 186K before slightly dropping to 175K.

Voodoo's Jump Dunk 3D had negligible revenue throughout the quarter. The game's downloads saw a sharp decline from 96K to 13K, and WAUs decreased from 153K to 31K, indicating a reduction in the game's active user base over the quarter.

MASOMO LIMITED's Basketball Arena - Sports Game, based in the UK, had an interesting revenue journey, with a significant spike mid-quarter, jumping from $1.5K to $12K and then stabilizing at around $5K. Downloads surged remarkably in early February, reaching 42K, and remained high with 47K in early March before settling at 26K. WAUs mirrored this trend, peaking at 87K and then evening out to 63K.

Finally, EA SPORTS FC™ Mobile Soccer by Electronic Arts generated considerable revenue, starting at $204K and ending the quarter with $98K. The game’s downloads experienced a slight decline from 23K to 13K, while WAUs showed resilience, maintaining a range between 278K and 294K.

For more insights on app performance, Sensor Tower offers detailed analytics and trends across various regions and platforms.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2021